Audi IAA 2015, Frankfurt
Services: 3D CAD Planning · Modular Architecture · Technical Development
Genre: Temporary Pavilions
Location: Frankfurt, Germany
Year: 2015 / Opening April 2015
Client: Nüssli Schweiz AG, Switzerland
Architect: Schmidthuber Brand Expirience GmbH, Munich
PROJECT OVERVIEW
Technical planning exterior Facade and entrance strcutures for the Audi IAA Pavillion at the IAA Frankfurt 2015.
ROLE
Led the 3D master planning and technical development of the facade based on a steel hall structure. Translated the design into buildable geometry, coordinated structural interfaces, and integrated complex elements such as the hexagonal entrance, mirrored surfaces, escalators, and suspended vehicle.
KEY ACHIEVEMENTS
Technical planning and 3D development of the Audi Pavilion facade at IAA 2015, based on a steel hall structure. The design featured a three-dimensional facade using Alucobond and mineral render. A key element was the entrance with a hexagonal steel structure, mirrored surfaces, escalators, and a suspended vehicle. The project required high precision to realize a complex and sculptural facade.